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HelpdeskAgentdevTesoro CRM

Strategically Organizing Views and Filters

Views without strategy are tables with data. Views with strategy are answers to questions. This article describes eight recommended views for your office + how agents translate their specialization into personal subfilters.

  • You are setting up Tesoro for your team
  • Your views have grown ad-hoc and you want to structure them
  • A new agent is joining and you want to get them productive quickly

Saved columns + filters. Public, Private, or Shared. Strategic principle: a shared view = an agreement of your office.

Temporary, via filter panel on the left. Strategic principle: your daily lens within a view.

Saved filter combination per user, linked to a view. Strategic principle: translates agent specialization into a reusable filter set.


Resource: Properties, Question: “Which properties do we have for sale?”

Setting Value
Filter status = active
Columns Name, price, location, publication date, leads, web views, deals, agent
Sort Publication date oldest first

Base view. Oldest at the top = immediately visible which properties have been listed the longest.

Question: “What has been listed unacceptably long?”

Filter status = active, created_at older than 90 days
Columns Name, price, location, publication date, leads, web views, agent

In most markets = tipping point for price issue. Weekly price conversation shortlist.

Question: “Which properties generate no interest?”

Filter status = active, number_of_leads = 0
Columns Name, price, location, publication date, web views, MLS, agent

No leads = invisible to the market. MLS column shows on which portals.

Question: “Are sold properties still published?”

Filter status = sold, rented, cancelled or off_market
Columns Name, status, MLS, publication date, agent

Question: “Which listings are missing essential info?”

Filter status = active or draft, label “Incomplete”
Columns Name, status, labels, location, agent

Works with labels as a workflow tool. Tag → filter → list.

Resource: Leads, Question: “What came in today?”

Filter created_at = today
Columns Name, source, stage, agent, creation date

Eva opens this first thing in the morning. Unassigned leads = immediate action.

Question: “Which leads have been forgotten?”

Filter lead_status = contacted, last_activity > 7 days
Columns Name, source, stage, last activity, agent

Leaks in the pipeline. Hot leads without contact > 1 week = serious risk.

Resource: Deals, Question: “How is the pipeline looking?”

Filter (none, all active deals)
Columns Name, agent, status, deal value, closing date
Sort Status (to see groups)

Total deal value per phase = immediate picture.


Agents work in the same views, but save personal filter combinations.

View: “My listings” Subfilters:

  • “Premium villas > €1M”, price > 1.000.000, type = villa
  • “Coast 5km”, distance_to_beach < 5km

View: “My leads” Subfilters:

  • “Polish-speaking”, language = pl
  • “Polish + Hot”, language = pl, lead_stage = hot

View: “Own listings, active” Subfilter:

  • “Rentals Costa Blanca”, transaction_type = for_rent, province = Alicante

A view filters. From there: select multiple records → mass-edit or -delete.

  1. Open view that shows the right subset (e.g., “Properties > 90 days + 0 leads”).
  2. Check boxes: all or selection.
  3. Toolbar appears with count + actions.
  4. Mass Edit: change status, transaction type, type, agent, province, tags, labels.
  5. Or Delete: soft-delete to trash.
Scenario View + action
Holiday pause View “My listings” + Mass Edit status = off_market
Tag campaign View “Sold > 6 months” + Mass Edit tag “End of Q4 render phase”
Agent reassignment View “Listings of John (departed)” + Mass Edit Assign To = Anna
Mass email Selection + Mass Email button → template + scheduling

  • One question per view: not “Active + Sold + Cancelled” but three separate views
  • Sort meaningfully: oldest first for “too long”, newest first for “fresh”
  • Columns show what supports the decision: not all 20 fields, only relevant ones
  • Public = agreement: Private = personal experiment
  • Lock critical views: for team-wide agreements, prevent accidental changes

A well-set-up Tesoro is not a one-time setup; it is a living system. Monthly check: do the views still work? Does the current set work for current goals? Adjust as needed, keep what works.